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Marketing Specialist

Wichita, KS 67212

Employment Type: Permanent Hire Industry: Sales & Marketing Job Number: 8525 Years of Experience Required: 3

Marketing Specialist is needed on a full time basis who will be responsible for planning and implementing sales, marketing, and product development programs through market and trend analysis.  This position is for someone who can manage these programs with the desire to eventually manage a small staff and grow the marketing department.

What does the company offer?

  • Strong employee-owned culture with generous employee stock ownership program (ESOP)
  • Comprehensive benefits package and 401K with matching

What will you be doing?

  • Oversee all written, printed and digital marketing content and accounts
  • Manage all Marketing requirements and related projects according to business needs
  • Planning and implementation of Marketing strategies, promotional material and company vision
  • Aiding in responsibility of brand management and corporate identity
  • Coordinate and strategize closely with sales director and sales team
  • Strategic implementation of marketing/promotional projects across all six locations
  • Analyze the success or failure of a marketing campaign
  • Experience using, analyzing and understanding the following applications and tools:
  • WordPress (website)
  • A decent understanding of web code is recommended
  • Some understanding of WordPress plug ins and functionality would be helpful
  • Some experience working with a shopping cart tools (Woocommerce, Shopify, Ecwid, etc.)
  • Google Analytics (website traffic tracking tool)
  • Google My Business
  • Good AdWords (advertising with Google)
  • Photoshop
  • Illustrator
  • InDesign (Catalog building)
  • Premiere Pro (Video Editing)
  • Mailchimp (or some other form of email marketing tool)
  • Social Media
  • Facebook (running promotions with solid demographics, customer characteristics, and interests)
  • LinkedIn
  • Twitter
  • Vista Print (or some other form of promo printing tool)
  • The ability to accurately print banners, catalogs, brochures, and any other form of physical material in a cost effective way.
  • Upholds ISO 9001:2015 requirements

What skills/experience do you need?

  • Bachelor’s degree in marketing or business; or 5+ years of on-the-job marketing experience will be considered without a bachelor degree  
  • Four (4) years of related experience with future ability and desire to manage a staff
  • Market analysis experience
  • Product development and marketing experience preferably within manufacturing
  • Excellent verbal, written and interpersonal skills are needed
  • Must be able to plan, negotiate and be strategic
  • Ability to travel 10% of the time; occasionally overnight

To view additional openings visit jobs.careertransitionsllc.com

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